Square Gluten-Free Pizzas

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Feel Good Foods Creates Detriot-Style Square Pan Pizzas

Inspired by Detriot-style pizzas, Feel Good Foods is venturing into the frozen pizza category with square gluten-free pizzas. The Square Pan Pizzas are packaged in baking trays and they can be enjoyed in three varieties: Four Cheese, Truffle Mushroom and Margherita.

According to the brand, these gluten-free pizzas set themselves apart from others in the gluten-free frozen pizza category thanks to their thick crust and square shape. Vanessa Phillips, co-founder and chief executive officer of Feel Good Foods, says "Pizza was one of the meals I missed most when I was diagnosed with celiac, and I couldn’t be more excited to introduce our gluten-free version of my favorite Detroit-style pizza to consumers," and many people share this sentiment of missing out on pizza due to dietary sensitivities.

Trend Themes

  1. Square Gluten-free Pizzas — The rise of square gluten-free pizza offers opportunities for brands to innovate in the frozen pizza space.
  2. Detroit-style Pizza Trend — The increasing popularity of Detroit-style pizza presents opportunities for brands to release similar products.
  3. Gluten-free Frozen Food Trend — The growing demand for gluten-free frozen foods presents opportunities for brands to develop new, innovative products.

Industry Implications

  1. Frozen Food Industry — The frozen food industry can capitalize on the trend of square gluten-free pizzas by producing more innovative, gluten-free options.
  2. Gluten-free Food Industry — The gluten-free food industry can capitalize on the rise of Detroit-style pizza by producing similar products and innovating within the category.
  3. Snack Food Industry — The growing demand for gluten-free frozen foods presents opportunities for brands to develop new, innovative, gluten-free snack options.
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